News

Facebook teams up with Fox on Super Bowl

Facebook teams up with Fox on Super Bowl

SUPER SOCIAL SUNDAY: Facebook and Fox team up for the Super Bowl. Photo: Associated Press

By Alexei Oreskovic

SAN FRANCISCO (Reuters) – Facebook Inc is collaborating with Fox Sports for Sunday’s Super Bowl broadcast, the social network’s latest move to increase its role as a hub for real-time conversations around sports and news events.

Fox will integrate content from Facebook into its pre-game television programming, including public comments from Facebook and Instagram users about the football game as well as fan statistics based on collective data from Facebook’s members.

The two companies have also created a website that will feature Facebook user data and videos of all the commercials that air during the game.

Facebook is increasingly competing with Twitter Inc to establish itself as the go-to hub for online discussions about sporting events, television programs and celebrities.

The Super Bowl collaboration with Fox builds on an existing partnership that Facebook struck with the TV network last year. More than 100 million viewers are expected to watch the football game on Sunday, which will pit the Denver Broncos against the Seattle Seahawks.

(Editing by Stephen Coates)

Local Headlines

in Local

Memorial Day Program

Veterans Ceremony

Communities all across the country pay a salute to veterans, including in Spencer.

in Local

Bird Flu Meetings

Bird Flu 1240

Iowa farmers who have been dealing with thousands of dead chickens attracting flies for weeks are frustrated...

in Local

Perry In Iowa

rickperry

Rick Perry made a stop in LeMars...

in Local

Bird Flu Bird Disposal

Bird Flu 1240

Birds killed or destroyed in the wake of a bird flu outbreak should be disposed of or incinerated within the next week.

in Local

Jackson County Accident

Car Accident 1280

A person from Worthington was injured in a two vehicle accident...