News

Facebook teams up with Fox on Super Bowl

Facebook teams up with Fox on Super Bowl

SUPER SOCIAL SUNDAY: Facebook and Fox team up for the Super Bowl. Photo: Associated Press

By Alexei Oreskovic

SAN FRANCISCO (Reuters) – Facebook Inc is collaborating with Fox Sports for Sunday’s Super Bowl broadcast, the social network’s latest move to increase its role as a hub for real-time conversations around sports and news events.

Fox will integrate content from Facebook into its pre-game television programming, including public comments from Facebook and Instagram users about the football game as well as fan statistics based on collective data from Facebook’s members.

The two companies have also created a website that will feature Facebook user data and videos of all the commercials that air during the game.

Facebook is increasingly competing with Twitter Inc to establish itself as the go-to hub for online discussions about sporting events, television programs and celebrities.

The Super Bowl collaboration with Fox builds on an existing partnership that Facebook struck with the TV network last year. More than 100 million viewers are expected to watch the football game on Sunday, which will pit the Denver Broncos against the Seattle Seahawks.

(Editing by Stephen Coates)

Local Headlines

in Local

Ruthven-Ayrshire School Supply Drive

Fresh
supplies

A School Supply Drive to benefit the Ruthven-Ayrshire Schools is underway.

in Local

New Campground In Emmetsburg In The Works

Fresh
eburgcamp

A new city owned campground is under consideration in Emmetsburg.

in Local

Disaster Emergency Extended

Branstad

The disaster emergency in association with the avian influenza, has been extended...

in Local

Court News

courtnews1240

An update of area court news.

in Local

Jackson Man Killed In Crash

Updated
fatalaccident1240

A two vehicle accident claims two lives.